To keep your silver jewelry in excellent condition, store it in a dry, cool place away from moisture and harsh chemicals. Clean it with a soft cloth and avoid exposing it to perfumes or lotions. SILVER CLEANING If you notice your silver piece losing its shine, you can use at home, friendly and non-toxic methods to clean it. A simple mix of lemon juice and baking soda diluted with some warm water applied gently with a soft-bristled toothbrush will help your piece brighten and regain its original shine. Rinse with water and dry thoroughly with a gentle cloth and to take it a step further you can use a polishing cloth and gently rub until shiny. A NATURAL CHARACTERISTIC Silver jewellery may naturally oxidise, tarnish or change colour over time through exposure to air, humidity, skin pH, cosmetics, perfumes, detergents or normal wear. These changes are normal characteristics of the material and are not a defect or a lack of conformity.